Digital Marketing Manager
We are a dynamic and growing company seeking a creative and experienced Digital Marketing Manager to join our team. As a leader in our industry, we leverage cutting-edge technology and innovative strategies to stay ahead. We believe in fostering a flexible, collaborative, and inclusive work environment. If you’re looking to make a significant impact with your skills and drive, we want you on our team!
Role Overview :
As a Digital Marketing Manager, you will be responsible for developing, implementing, and managing marketing campaigns that promote our products and services. You will play a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers.
Key Responsibilities :
- Develop and execute comprehensive digital marketing strategies
- Manage and oversee various digital marketing channels including paid ads, SEO/SEM, and social media
- Design, build, and maintain our social media presence across all digital channels.
- Measure and report on the performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Identify trends and insights, and optimize spend and performance based on the insights.
- Brainstorm new and creative growth strategies through digital marketing.
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize the user experience.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Instrument conversion points and optimize user funnels.
Requirements :
- A minimum of 3 years of experience in a digital marketing position
- Proven experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
- Experience in optimizing landing pages and user funnels.
- Experience with A/B and multivariate experiments.
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
- Working knowledge of ad serving tools.
- Strong analytical skills and data-driven thinking.
- Up-to-date with the latest trends and best practices in online marketing and measurement.
Benefits :
- Competitive salary and performance bonuses
- Flexible work hours
- Opportunities for professional growth and development
How to Apply
Please submit your resume and a cover letter explaining why you are the ideal candidate for this role. Include examples of how your previous experience aligns with this job’s requirements.
We’re excited to see how you can contribute to our team’s success!
